Grado

Bachelor Degree in Advertising and Public Relations

ESIC, as a centre ascribed to the Universidad Rey Juan Carlos de Madrid, offers the Bachelor Degree in Advertising and Public Relations, highly acknowledged by the business world, which will allow you to face any challenge in the company, facilitate your access to numerous job opportunities and prepare you for managerial work in any national or international organisation.

What is it?

There are many factors to take into account when establishing the relations of companies with the customers and other agents they are in contact with.

To know how to manage this correctly is, often the key to their survival.

The Bachelor Degree in Advertising and PR is an official degree that will prepare you in this management as well as for drawing up, designing and creating pieces, campaigns and strategies for commercial distribution and planning and for the analysis and measurement of on and off line communication audiences with commercial or advertising purposes.

In addition, when studying it together with the Higher Degree in Marketing, you will acquire specific business knowledge to take on the management of these areas in the business world.

Who is it for?

  • Students who wish to dedicate themselves to marketing, communication and PR.

  • Creative capacity. Providing a versatile, coherent and creative way of thinking.

  • Digital economy. Incorporating training elements related to digital economy and the use of new technologies.

  • Capacity for leadership and teamwork. The degree contains specific additional training to develop management and leadership capacities as well as techniques for collaborative and teamwork.

To work in...

This degree will enable you to face any challenge in the business world, facilitating access to numerous types of jobs.

Here are some positions and jobs occupied by our alumni:

  • Director of communication
  • Corporate Communication Manager
  • Public Relations Manager
  • Advertising or marketing manager
  • Agency Manager
  • Sponsorship Manager
  • Commercial manager
  • Community manager
  • Director of digital marketing
  • Social media manager
  • Strategic communication consultant
  • Media planner
  • Accounts executive
  • Planner
  • Market analyst
  • Events manager
  • Protocol manager

Why study in ESIC?

Our special relationship with companies means we have been training professionals for the corporate world and marketing since 1965.

Teaching staff comprised of professionals of recognised prestige.


10 campuses in Spain and 2 in Brazil.

International outreach.

Internships and job pools.

Professional degree service during your entire working life.

Scholarships, grants and finance as well as an insurance policy for finishing studies.


Entrepreneurial centre.

ESIC Languages. We prepare candidates and we are an official examining centre for the Cambridge English language exams.

Alumni. We constitute the largest community of former business and marketing students in Spain.

LIVE THE ESIC EXPERIENCE,
with our pre-university activities

Open Days

Open door days.

Desafío junior

Group of pupils and their teacher compete, simulating the business world by creating their own company.

Seminarios

Sessions for pre-university students and companies

Summer Camp

5 days full of meetings and activities that will help you to make the most important decision of your professional life.

Young Businness

A business simulator that will enable you to practice decision-making in a company.

Type: Bachelor Degree

Duration: 4 years

Language: Spanish

Campus: Madrid

Training type: In classroom

Credits Total Nº: 240 credits

Nº Seats Available: 120

Curricular studies
Bachelor Degree in Advertising and Public Relations +

[GRPUB] + ADVANCED BUSINESS SKILLS AND TOOLS PROGRAMME

[GRPUB] + ADVANCED DEGREE IN MANAGEMENT

[GRPUB] + INTERNATIONAL VALIDATIONS

[GRPUB] + MBA

[GRPUB] + MASTER’S DEGREES IN ESIC

Discover the degree in Advertising that is most

CREATIVE AND INNOVATIVE. FOCUSED ON THE LABOUR MARKET. 100% PRACTICAL TRAINING. WITH ENTREPRENEURIAL AND INTERNATIONAL SPIRIT. JOB EXCHANGE AND DEGREE OPPORTUNITIES.

ESIC in figures

+60.000
former
students

Agreements
with more than 120 Universities around the world

+ 500 pupils participating every year in international programmes

Top in business and sector rankings

Worldwide presence in 41 countries

ESIC mucho más que una universidad
ESIC Biblioteca
ESIC Emprendedores
Premios Excelencia
ESIC Rankings
ESIC Oficina Internacional
ESIC Idiomas
ESIC Alumni
ESIC Editorial
ESIC Becas y ayudas
ESIC Empleabilidad

Would you like to belong to the generation of young people ready to work anywhere in the world?

Ask for more information on the Bachelor Degree in Advertising and Public Relations
Registration for SEPTEMBER 2018 open

© 2017 ESIC Business & Marketing School. CIF: R2800828B. Aspectos legales
Avenida de Valdenigrales s/n, Pozuelo de Alarcón. 28223 Madrid, España. carreras@esic.edu. 91 452 41 67.

© 2017 ESIC Business & Marketing School. CIF: R2800828B.
Avenida de Valdenigrales s/n, Pozuelo de Alarcón. 28223 Madrid, España. carreras@esic.edu. 91 452 41 67.

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