This is a biannual marketing research magazine aimed at debating and publishing the latest trends in the field of marketing. Its editorial board is made up by prestigious Spanish marketing specialists who guarantee the rigour and the objectiveness of the assessment process of all the papers presented.
Some of the issues included in the magazine are: relationship marketing, strategic marketing, consumer behaviour, brand strategies, service marketing, etc.
Last Issue Contents
Learn more about ESIC and their 54-year old history [+]
Our mission: to train the best professionals for business [+]
Statement of Values
ESIC is a non-profit organization committed to society [+]
Composed by business professionals with a strong educational vocation [+]
Regarded as one of the most important business schools in Spain and listed among the 50 best in the world [+]
We arrange and negotiate agreements with universities around the world for our students [+]
Your opinion is very important; that' s why we have created an area to asses, correct and improve all our processes [+]