ESIC

China Module 2019 Beijing at CKGSB

09/05/2019

45 PG students different ESIC campuses started their China Module 2019 last Monday 6/5. This unique international experience is organised for the third time with the school´s partner in Beijing CKGSB (Cheung Kong Graduate School of Business); the first private independent business school in China and one of the most prestigious in the country. During one week, the group, share his experience with MBA students Ross School of Business (University of Michigan) as well as with students CKGSB. They attend seminars and conferences by world renowned faculties; examples include “Strategic Marketing in China” or “China´s transformation and its global implications”, and join several networking events with CKGSB students and Chinese businessmen/woman and visiting leading Chinese international companies such as Lenovo. Finally, they also visit some cultural spots such as the Great Wall or the Forbidden City.

 

 

The China Module, which represents a great added value for PG students´ professional and personal development, is organised annually by the school with the aim of offering a first-hand international experience in the Chinese business environment, providing real contact with the Chinese market place and access to an international network of renowned businessmen/women, professionals and academics.

 

Publicado por:

ESIC Business and Marketing School

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