Master's Degree in Digital Marketing
Lead like a digital CMO and master all disciplines that support a digital marketing plan capable of transforming your company’s business.
- Format In-person
- START
- LANGUAGE English
- ECTS 60
Part Time
Madrid
Download brochureMaster Degree in Digital Marketing
The goal of the Master´s Degree in Digital Marketing is to enhance your professional competitiveness through the most comprehensive training in digital marketing. Experience a hands-on learning journey focused on real digital projects covering key areas such as digital strategy, online positioning, data management supported by technology, the strategic use of social media, and E-commerce geared towards omnichannel integration.
The program prepares you to lead digital marketing with a strategic vision, manage data-driven processes across organizations, make decisions based on business impact, and fully review all digital marketing disciplines structured along the sales funnel, ensuring a customer-centric perspective.
You will also develop leadership and management skills to grow within any organization and establish yourself as a leading professional in the field.
You can also take this programme in Spanish or online.
2026 INTAKE
Up to 30% study grant. Apply today!
Why ESIC?
At ESIC we know that doing is the best way of learning. Our programme design is based on pragmatic components like tools, workshops, real-world cases, and the deployment of licenses so that you can access the labour market with the best possible preparation. Our Master's Degree in Digital Marketing approach stands out for its many advantages :
Study at a market-leading business school, with a well-established brand recognized by the largest Spanish-speaking professional community in the world.
Apply what you learn through 5 real company projects, developing your digital marketing skills in a practical, results-oriented way.
Take part in the Marketing Summit, a major national event that brings together students from all ESIC campuses and online programs to boost your networking and global industry outlook.
Learn from active professionals, top leaders from digital marketing, agencies, and consultancies who bring real-world insights into the classroom.
Develop your Master’s Final Project (TFM) as a digital marketing plan, guided by expert tutors, allowing you to integrate everything you’ve learned and prove your strategic abilities.
Receive comprehensive training that combines digital marketing with strategic and leadership skills to accelerate your career.
Access cutting-edge learning experiences such as ICEMD, Hoy es Marketing, hackdays, summits, and sessions with industry leaders to stay connected to the latest trends.
Rankings
#1
SPAIN
Leaders in Marketing Master’s Programs according to El mundo
#3
SPAIN
ESIC on the podium of the Best Business Schools for recent graduates and young professionals
#34
EUROPE
ESIC among the European Top Schools for studying marketing programs
#49
WORLDWIDE
Best Marketing School based on the opinion of alumni, students, and employers
ESIC ACCREDITATIONS
More than 55 years of history means that we have institutional agreements and collaborations that recognise our quality as a business school. These are our accreditations:
ASSOCIATION OF MBAS
The international impartial authority
on postgraduate business education
EFMD Programme Accreditation
The leading international system of quality assessment,
improvement and accreditation of business programmes
Agencia Nacional de Evaluación de la Calidad y Acreditación
Sistemas de Garantía de Calidad de Centros y Docencia
ASSOCIATION OF MBAS
The international impartial authority
on postgraduate business education
EFMD Programme Accreditation
The leading international system of quality assessment,
improvement and accreditation of business programmes
Agencia Nacional de Evaluación de la Calidad y Acreditación
Sistemas de Garantía de Calidad de Centros y Docencia
Why should you study Digital Marketing?
In recent years, the digitization of critical processes in companies has accelerated in order to become more competitive, and in some cases, profound digital transformations affecting business models are being driven.
Internationalization
After the pandemic, business processes have been redesigned to deliver an excellent and omnichannel customer experience. This requires agile, data-driven decisions — the true value of this transformation.
Technology
New technologies are creating unprecedented competitive advantages, requiring talent with strong digital marketing skills. New roles are emerging, profiles are becoming more specialized, and processes more complex, demanding a global vision.
Skills
Many vacancies remain unfilled due to a lack of suitable profiles. Digital companies are growing fast and operating globally. This master’s program addresses the urgent demand for international talent in digital marketing.
STUDENTS’ PROFILE: WHO IS THIS MASTER’S DEGREE FOR?
This master’s degree is aimed at young professionals and recent graduates with a background or strong interest in marketing, communication, or digital business, who want to thrive in an international and data-driven environment. The program equips them with the tools, mindset, and hands-on experience needed to become future leaders in digital marketing—capable of driving innovation, strategy, and growth in organizations navigating constant digital transformation.
Our students
Age
Gender
Country
International
Academic Degree
Objectives Master's Degree in Digital Marketing
Throughout the program, you will gain the skills needed to lead data-driven digital strategies, optimize investments, and generate real business impact. You will learn how to integrate digital marketing into decision-making processes and manage projects with an agile, analytical, and customer-centric mindset.
You will learn how to integrate digital marketing into the decision-making process of data-driven organizations to generate real business impact.
You will be able to lead the marketing planning process, assess key digital marketing strategies, and execute tactics and actions based on both digital and business KPIs (ROI, payback, customer acquisition cost, etc.).
You will become a resilient leader, capable of performing under pressure and developing digital business projects using critical thinking.
You will optimize the time to market of your brands, products, or services by mastering the most effective and efficient paid media investments, aligned with your company’s digital strategy.
You will create efficient and profitable digital ecosystems in the medium and long term by optimizing strategic digital assets (websites, CRMs, digital apps, email & inbound marketing, e-commerce & marketplaces).
You will master the digital marketing funnel to improve segmentation, market positioning, differentiation, and the strategic use of customer data.
PROGRAMME STRUCTURE AND LEARNING METHODOLOGY
The master’s program combines updated courses with a Master’s Final Project (TFM), which you will develop throughout the entire program. Each subject addresses key topics with a practical approach: workshops, digital projects, and the application of tools and strategies in real-world environments.
TRASFORMATIVE LEARNING METHODOLOGY:
A student-centered model that enhances your personal and professional development through:
- Practical application of real business challenges
- Soft skills development
- Expert faculty guidance
- A diverse and international community
- Access to all ESIC resources
- It includes online materials, self-assessments, personalized tutoring, experiential activities, and a supervised final project — all designed to progressively put learning into practice.
Artificial Intelligence is transforming the way companies address strategic challenges: diagnosing the market, obtaining customer insights, establishing ethical boundaries in customer relationships, driving new business models, and managing digital transformation… Digital marketing departments must know how to take advantage of these dynamics and apply the benefits of AI to develop competitive digital marketing plans.
In this subject we will cover the following:
- Digital Business Models and Digital Ecosystems
- Ethics and Sustainability of AI in Digital Marketing
- SOSTAC High‑Impact Digital Marketing Plans
- Customer‑Centric Open Innovation
- AI Social Media Listening and Insight Validation
Learning will be supported by the following tools and methodologies: Microsoft Copilot, Business Model Navigator, Statista, SOSTAC, Design Thinking, Xeerpa, Carto DB.
In addition, you will work on a Real Case in which you will analyse the main challenges organisations face in highly competitive and disruptive markets in order to present alternative proposals.
In today's digital economy, it is increasingly difficult to achieve the level of brand visibility required for users to recognise its authority when they see a logo. Creativity becomes essential for choosing a brand’s name and developing its graphic representation across multiple touchpoints.
To develop all elements of the value proposition, the website is ultimately the best space to communicate and integrate all digital brand assets. The combination of human creativity and AI capabilities is a decisive lever to achieve market differentiation.
In this subject we will develop learning through the following:
- Creation and Management of the Digital Brand
- Creation and Management of the Digital Brand
- User Experience, Usability, and Data in Web Environments
- Creating a Website with WordPress
Learning will be supported by the following tools and methodologies: Figma, Microsoft Copilot, Similarweb, WordPress.
You will also work on a Real Case focused on optimising the user‑centred web experience through a web design proposal that brings the brand’s value proposition to life using WordPress.
Search engine marketing based on keywords has evolved with the intensive and widespread use of prompts in AI assistants. Companies must know how to leverage the new search context conditioned by AI‑driven engines in order to position themselves as key answers to those queries.
Knowing how to optimise organic possibilities through SEO and GEO gives long‑term authority and consistency, but for more short‑term results it is essential to master paid media.
This subject is structured into the following:
- The Evolution from SEO to GEO: Fundamentals and Disruption
- AI Organic Optimisation
- SEM: AI in the Google Ads Paradigm
- AI‑Optimised Digital Advertising Campaigns
Learning will be supported by Figma, Microsoft Copilot, Similarweb, Google Ads.
Additionally, you will work on a Real Case in which you will develop optimisation plans for search engine marketing and AI assistants to improve companies’ authority in user responses.
A fundamental feature of digital marketing is being customer‑centric. This requires finding the balance between legal requirements for customer data and market opportunities.
With this data, we can develop competitive intelligence that becomes a strategic asset to gain market share.
As customer data accumulates, the need to automate interaction processes becomes inevitable. Analytical AI for Business Intelligence and generative AI for unlimited content creation are key transformative levers for companies working under a customer‑centric paradigm.
To understand and master the complexity of this essential area, this subject covers the following:
- Data Legality in AI Environments
- Business Intelligence, Data Analytics & AI
- Generative AI Applied to Marketing
- Marketing Decision Intelligence: From CRM to CMP
- AI Marketing Automation – HubSpot
Learning will be supported by Figma, Microsoft Copilot, Similarweb, HubSpot.
Digital marketing knowledge, skills, and competencies are constantly updated thanks to technological advancements. The widespread adoption of generative AI marks the latest major disruption.
This requires a hybrid profile: specialised yet able to maintain a generalist view, capable of validating AI output and achieving unique results from common tools.
Leadership to enhance teamwork and critical thinking to build outstanding prompts are becoming essential qualities for any digital marketing role.
Through the following topics, we will achieve an introspective review aimed at developing the best professional profile for achieving effective AI‑driven performance:
- Communication and Leadership in Digital Marketing Projects
- Critical Thinking as the Foundation of Prompting and Its Results
Learning will be supported by Figma, Microsoft Copilot, Similarweb.
In digital marketing, we channel the company’s investment into intangible assets such as brand, positioning, acquisition strategies or customer loyalty.
Making decisions with financial rigour is essential to gain approval for these investments.
Based on knowledge of financial instruments, common budget allocation KPIs and technologies for executing these decisions, we will develop a learning process that begins with highly practical financial fundamentals and ends with the use of technologies to execute decisions and validate them through results.
- Financial Fundamentals for Digital Marketing
- Optimising Digital Marketing Budget Investments
- Budget Planning and Control in Platforms: Basis DSP
Learning will be supported by basis DSP.
The most tactical side of digital marketing involves campaign development. Although we have already covered SEM, in this subject we will dive deeper into two essential channels: programmatic (RTB) and social media.
Once we assume decisions are based on customer data, the digital advertising ecosystem enables real‑time campaigns through bidding processes supported by technologies such as the advertiser’s DSP, the publisher’s SSP, and the ad exchange that connects them.
Roles such as yield manager or traffic manager develop critical skills for optimising investment results.
Social networks offer extensive advanced segmentation possibilities. Understanding their strategic use and then the tactical aspects of campaigns will be the second part of this subject.
Thematic blocks:
- Display Advertising and Programmatic Buying
- Social Media: Growth Strategies and Hyper‑Segmentation
- AI‑Powered Paid Media (Meta, Google, TikTok Campaigns)
Learning will be supported by Figma, Microsoft Copilot, Similarweb, Meta, Google, TikTok.
Students will face a new Real Case, working in groups. The challenge will be to develop high‑impact campaigns in programmatic and social media.
Having control over direct‑to‑consumer (DTC) sales or amplifying global reach through marketplaces gives digital marketing the confidence to drive investments aimed at rapid growth.
There are many aspects to master in CRO, and the disruption caused by AI‑driven solutions in Ecommerce is intense. The industry is already speaking of agentic Ecommerce.
This subject explores all the key operational elements, starting with a strategic vision of omnichannel, understanding product search across stores and marketplaces, and finally applying this knowledge in the integrated development of an online shop using Shopify.
Thematic blocks:
- Intelligent Omnichannel Commerce
- CRO, AI Product Discovery and Marketplaces
- Building an Online Shop with Shopify
Learning will be supported by Figma, Microsoft Copilot, Similarweb, Shopify.
Students will work on a new Real Case, in groups, focused on developing an omnichannel strategy centred on DTC sales through a Shopify‑built online shop.
This subject runs throughout the programme and aims to help students build a strong network that enhances their professional profile.
There will be sessions focused on tools, company cases, current topics, trends and business challenges.
Students will interact with active professionals who, from within companies, share how they approach these challenges.
A highlight is the Marketing Summit, held over a weekend in Madrid, bringing together students from all campuses and expanding their network beyond classes while tackling an intensive two‑day challenge where students are the protagonists.
As a result of the learning obtained across the different subjects, students will ultimately develop a full digital marketing plan.
Using the SOSTAC methodology and leveraging the analytical, research and content‑generation capabilities of AI, teams are expected to build and defend the best possible digital marketing plan for a company to compete in the market.
It will be an oral presentation before a panel, culminating technical learning in digital marketing and professional development in teamwork, leadership, critical thinking, working under pressure, time management and persuasive communication.
*Estructura académica sujeta a cambios. Algunas sesiones de realidad empresarial y networking podrían impartirse en webinars fuera del horario lectivo.
Master's Degree in Continuing Education from ESIC University
Upon successful completion of the program, you will be awarded the Master’s Degree in Continuous Education in Digital Marketing, issued by ESIC University*.
*ESIC University is an institution officially recognized by the Spanish Ministry of Education. It offers both official university degrees (bachelor’s, master’s, and doctorate) and its own degrees (such as continuing education master’s degrees). Both types of qualifications are supported by the same standards of academic rigor and the prestige of ESIC University.
TESTIMONIALS
Alfonso Onorato
Alumni de MMD
"A ti, que estás considerando estudiar este máster, te diría que no te lo pienses, que tomes la decisión ya, porque es una escuela muy práctica, que vas a conocer a gente muy crack, a profesores muy top... sobre todo es la manera en la que dices "quiero aprender de marketing, pero no quiero teorías. Entenderé la base, pero sobre todo quiero aplicar, quiero practicar, quiero aprender de verdad... experimentando". Siento que ESIC es el mejor lugar para hacer eso."
Carmen Torres Herrero
Alumni de MMD
“Estudiar en ESIC ha sido una de las mejores decisiones que he tomado en mi vida. Yo no he pasado por ESIC, ESIC ha pasado por mí. Y no porque he encontrado un muy buen puesto de trabajo, sino porque también me ha transformado personalmente.”
CURRICULAR ACTIVITIES
Discover the Hands-On Side of This Master’s Programme
GENERATIVE ARTIFICIAL INTELLIGENCE WORKSHOP APPLIED TO DIGITAL MARKETING
You will learn to use ChatGPT-4+ and Midjourney to create prompts that generate value in digital marketing, directly applicable to your plans and strategies.
XEERPA WORKSHOP
You will design buyer personas and digital marketing campaigns based on the unique user of social login, integrating IBM Watson variables for personalization and business insights.
CARTO DB WORKSHOP
Introduction to location intelligence and CARTO, with hands-on practice in location intelligence and map visualizations to make better business decisions.
SIMILARWEB WORKSHOP
A workshop on the global benchmark digital marketing tool.
Thanks to this tool the student will be able to discover how to optimize SEO and how to apply it in content marketing, research, PPC, and social media strategy.
In the Master Degree in Digital Marketing, you will work on 5 cross-disciplinary cases based on real company briefings from organizations such as VOLVO, REPSOL, PEPSICO, DANONE, SAMSUNG, PUBLICIS GROUP, IBERDROLA, and UNILEVER.
The goal: apply knowledge, develop a real professional proposal, and enhance your employability by showcasing your talent to leading companies and marketing professionals.
Case organization:
- Competitiveness in disruptive markets
- Web design and digital strategic objectives
- Sustainable web traffic acquisition
- Social media optimization
- Online sales challenges
In addition to a 5-hour workshop in which the main functionalities of Similarweb are covered, each will have a license of this technology so that they can use it in the different practical tasks of the master’s degree, such as individual and group exercises or final master’s degree work. The workshop is oriented to the contents offered by the Similarweb company, is taught by ESIC’s faculty and facilitates the student to subsequently access the certification exams and thus increase its differential value in the labour market.
TOOLS YOU WILL LEARN
FACULTY AND GUEST SPEAKERS
*Faculty and guest speakers are subject to change.
Employability
Boost your career with the support of ESIC’s Professional Development Unit (PDU)
The PDU supports you at every stage of your journey—both as a student and later as part of our Alumni community. The Employability area manages nearly 4,000 internship offers and over 2,000 job opportunities each year, with a global employability rate of 95%. It offers access to an exclusive job portal, international job platforms, and organises recruitment activities, career fairs, and employability training.
👉 Remember: your professional success will also depend on your initiative in identifying opportunities and your engagement throughout the process.
Learn more about ESIC’s Employability, Entrepreneurship Services and Alumni here.
95%
of our students are employed within the first year after completing the programme
+2.000
students receive career guidance each year from our Professional Development Unit
+3.200
partner companies collaborate annually in talent recruitment
+4.000
internship opportunities are managed annually by the Unit across our campuses
+1.800
job opportunities are available each year through our employability porta
CAREER OPPORTUNITIES
Our master’s programme equips you to thrive in the area of digital marketing that interests you most. From social media or influencer marketing to data analysis or specialising in e-commerce – the choice is yours. Here are some of the real roles our alumni hold.
- Digital Communication Coordinator
- Digital Strategy Analyst
- E-commerce Coordinator
- Social media Manager
- Performance Marketing Executive
- Growth Marketing Specialist
- CRM & Automation Assistant
- Digital Communication Executive
- Digital Marketing Specialist
WHERE DO OUR STUDENTS WORK?
Non-Curricular International Experience
📅 Duration: 1 week (intensive programme).
You can take part in an optional international experience that complements your training with an immersion in the world of international business. Explore new cultures while gaining practical knowledge and building a global network. Transform your learning and open doors to unique personal and professional opportunities.
Join the intensive 5-day course “Understanding Today’s Business Environment” at Georgetown University. Immerse yourself in English-taught sessions led by renowned professors and industry experts to explore the economic, technological, social, and political forces shaping today’s business landscape. Discover the impact of artificial intelligence, international financial institutions, and new trends in global leadership. Complement your academic journey with cultural visits to iconic landmarks across the United States. A unique opportunity to expand your strategic vision from the heart of America.
What’s included?
- On-campus classes with professors and industry experts
- Case studies on global economics, AI, and financial policy
- Visits to international financial institutions
- Cultural experiences at key U.S. landmarks
- Certificate of completion from Georgetown University
What’s not included?
- Accommodation
- Flights
- Meals
Questions? Contact us: oficina.internacional@esic.edu
Join the 5-day intensive course “ESG in the New Business Era” at EM Normandie and discover how companies are embedding Environmental, Social and Governance (ESG) principles into their global strategies. Learn in English from ESG professors and sustainability professionals through lectures, practical cases, and corporate visits. Strengthen your ability to communicate ESG commitments, lead impact strategies, and contribute to a circular and responsible economy.
What’s included?
- Face-to-face classes with ESG and sustainability experts
- Case studies on governance and sustainability
- Strategies for internal and external ESG communication
- Visits to leading companies in the sector
- Certificate of completion from EM Normandie
What’s not included?
- Accommodation
- Flights
- Meals
Questions? Contact us: oficina.internacional@esic.edu
Discover the 5-day intensive programme “Digital Innovation and Transformation: Estonia’s Path to the Future” in the most digitalised country in Europe! Learn in English with digital innovation experts through practical sessions, startup visits, and training in agile methodologies and user-centred design. Evaluate the viability of new technological solutions while immersing yourself in Estonia’s entrepreneurial ecosystem. A unique opportunity to transform your business perspective with an innovative and global outlook.
What’s included?
- In-person classes with digital innovation experts
- Visits to startups and academic sessions
- Training in agile methodologies and user-centred design
- Evaluation of the potential and viability of digital innovations
- Certificate of completion
What’s not included?
- Accommodation
- Flights
- Meals
Questions? Contact us: oficina.internacional@esic.edu
Extension programme
📅 Duration: 3 to 12 months (minimum 12 credits).
Broaden your academic and professional horizons with the Extension Programme — a unique opportunity for international specialisation.
Designed to complement your studies, this programme allows you to choose subjects and courses from an exclusive portfolio of over 60 partner universities across Europe, Asia, and the Americas.
You’ll be able to customise your learning experience with courses aligned to your career goals and gain key knowledge for your professional future. Upon completion, you'll receive an official certificate listing your subjects and accredited credits, validating your global experience — with no academic cost, as ESIC covers it through bilateral agreements.
Take your education to the next level and stand out in a world without borders!
What’s included?
- On-campus university classes
- Assessment and academic monitoring
- Certificate of completion, transcript, and credit accreditation
What’s not included?
- Flights
- Accommodation
- Meals
Questions? Get in touch with us: oficina.internacional@esic.edu
If you want to see all the universities with detailed information, here it is.
DOWNLOAD EXTENSION PROGRAMMECAMPUS, PRICES AND FORMATS
Our Master’s Degree in Digital Marketing in Madrid is taught at ESIC Business & Marketing School campus. Our campus in Madrid was inaugurated in 2021 and has 36 classrooms, an auditorium for 300 people, 16 work rooms, 5 meeting points, gym, a mindfulness room, cafeteria and much more. Our classrooms are full of students from our master's and postgraduate programs specializing in marketing, management, and technology. The campus is the place to network, work on your ideas and learn. But, above all, it is the perfect place to live the present and build the future.
Campus in Madrid
Avenida Juan XXIII 12,
Pozuelo de Alarcón, Madrid
Phone +34 91 452 41 00
View on Google MapsIntakes and prices
Tuition Fee:
€ 24.100
ADMISSION PROCESS
We accompany you throughout the whole process, guiding and advising you so that you choose the best option for your professional career. These are the steps to follow:
1 Application
- You request information through our form.
- An advisor will contact you in the following 24–48 hours.
- You have a first contact call, and a consultancy meeting is convened for questions and doubts.
- You have a second call where all your doubts are solved, and you are guided in everything you need.
2 Documentation
- If the programme meets your needs, you proceed to apply.
- Prepare the necessary documentation (such as university degree or certificates).
- Conduct a personal and professional essay.
- You hand in all documentation.
3 Interview
- Once the documentation is approved, you are scheduled for an interview with the programme director.
- At this interview, you will be able to discuss any specifics you want to know about the programme, as well as any questions you may have.
4 Enrolment
- After the interview, your advisor will contact you within 24–48 hours to notify you if you have been accepted into the programme.
- Once you have been accepted, you have about 5 days to formalise your enrolment.
- Once the enrolment is complete, you will be given all your access (virtual classroom, e-mail…).
- Of course, our last step is always to congratulate you and to wish you the best in your studies.
SCHOLARSHIPS AND STUDY GRANTS
We currently offer a range of scholarships and financing agreements to help support your future.
We do not want economic issues to be an obstacle for you to reach your objectives and ensure training with a future. Therefore, we present you with a wide range of possibilities that will help you in this sense, both the Scholarship Plan that we have developed at ESIC, as well as those that are available to you from different public and private organisations. The scholarships and grants available are as follows:
- Early enrolment grants
- Diversity grants
- Expiga grants
- Women and Leadership grant
ESIC has financing agreements with certain banks with preferential conditions for students enrolled in any of its programmes, as long as you have a bank account in Spain. The specific rules and conditions of each of these agreements can be found in the Secretary's Office. ESIC helps you with the financing of your degree.
If you live outside one of the cities where ESIC has a campus and you are looking for accommodation, we recommend a series of companies and residences dedicated to student accommodation. Find the one that best suits your needs.
MORE INFORMATION
ESIC has partnered with Flywire to accept payments from international students worldwide. You can make your payment easily and securely in your own currency, using local payment methods from the safety and comfort of your home. Real-time tracking and multilingual support are available around the clock.
LEARN MORE ABOUT FLYWAREOTHER PROGRAMMES THAT MAY INTEREST YOU
FREQUENTLY ASKED QUESTIONS
Study grants will be communicated to you during the selection process. Our grants are adapted to each profile and date of enrolment. In addition, you can find out about the grants that ESIC offers as well as those offered by other public and private organisations.
Yes, there is a percentage of compulsory attendance in the face-to-face masters. However, you may have a small percentage of unjustified absences.
You need a university degree or to demonstrate extensive experience in the field. We recommend requesting more information so that your profile can be thoroughly reviewed and the program that best suits your interests can be suggested.
You will study all disciplines related to the digital marketing ecosystem to be fully prepared for new challenges. We recommend checking the Academic Program section for a detailed overview.
According to Royal Decree 822/2021 of September 28, which establishes the organization of university education and the quality assurance process, ESIC offers a variety of programs, including University Master’s and Continuing Education Master’s, all backed by the prestige of ESIC University.
This allows you to choose between:
- University Master’s, which grant an official degree from ESIC University
- Continuing Education Master’s, which provide a diploma issued by ESIC University
- Private Master’s, issued by ESIC Business & Marketing School